Reference - "WhatsApp FAQ Page"
the questions bold and readable. Your customers
need to be able to scan quickly for the information they need.
answers scannable - Use bullet points where needed
to your customer's language - Make use of
your buyer personas
visuals where appropriate – Use icons to
demonstrate different categories. If a diagram or screenshot can help
clarify, use it.
your FAQ clean and professional. Organise your FAQ page and give your FAQs
some overall structure.
Count for FAQs - There are no tips for the
specific work count of an FAQ, the length is dependent on the complexity
of the question. Always make sure you summarise the answers in the best
- Use at least 6-15 FAQ’s per category - Have more? Consider grouping them together or answering related questions in a blog post, and then linking to that blog post with one FAQ.
- Internal Linking - Link each answer and the entire FAQ page back to a related page
visitors a search option – Let your
visitors search for questions.
Place your FAQ page link in the header and the footer for easy access