Write a testimonial for a business supplier
Testimonials from customers are an excellent marketing tool. Offering to write a testimonial for your suppliers website is a great way to acquire new links back to your website.
New links from other relevant businesses can help to boost your authority in the eyes of Google - helping you to rank higher in the results and driving more traffic.
How to complete
Step 1: Make a list of your suppliers and check they have a website
Established a list of all the suppliers your business interacts with your business regularly. We recommend that you ask around your organisation to get a full list.
Get in touch with suppliers and offer to create a testimonial for their website.
Step 2: Create your testimonial
This could either be written or video testimonial - choose whichever medium is most convenient for you.
Below is a proposed structure you could follow:
Introduce who you are and what your relationship is with the supplier?
How long have you been working with them?
How have they helped your business?
Would you recommend them and why?
Step 3: Send the testimonial over and don’t forget to ask for a link
Once you’re happy with the testimonial send it over to the supplier and ask them to include your name, position and a link to your business to accompany the testimonial.
What is a testimonial?
Why it matters
Providing your suppliers with a testimonial is a great way to earn a new link back to your website. Providing a genuine testimonial is also a genuine way to help strengthen your business relationships.